Our Story.

The red pole barn in downtown Grant, Michigan, held deep significance for the Ochoa brothers as the birthplace of Peak Heating and Cooling. It symbolized their modest beginnings, strong work ethic, and close ties to their community. Within its walls, the five brothers dedicated themselves to providing quality service, overcoming challenges, and building a solid foundation for their business. As their reputation grew, so did their team, turning the barn into a bustling hub of activity. More than just a workplace, it fostered camaraderie, ambition, and resilience. Though their expansion eventually required a larger space, they carried the barn’s spirit of hard work and determination into the future of their thriving company.

As Peak Heating and Cooling grew, the need for a larger space led them to relocate to a spacious warehouse in Grand Rapids, MI, marking a major turning point in their journey. This bold move set the stage for rapid expansion, but the real catalyst came when they connected with visionary business owners nationwide. Through networking, they gained valuable insights and support, accelerating their growth at an astonishing pace. With this momentum, Peak Heating and Cooling expanded its operations across Michigan, establishing a strong presence in Traverse City, Holland, and Baldwin.

As Peak Heating and Cooling continued to grow, we realized it wasn’t just about delivering great installs, it was about delivering a great experience. That’s when the rebrand began. The GOAT mascot wasn’t just a fun visual, it symbolized what we strive for: being the Greatest of All Time in service, presentation, and customer care. From our website to your doorstep, from the equipment we install to the attitude of every technician, we’re committed to a consistent, 5-star experience. Because when you choose Peak, you deserve nothing less than excellence at every step.

The future of Peak Heating and Cooling lies in its dedicated team, whose growth and determination drive the company forward. The red barn, a symbol of their humble beginnings, represents the indomitable spirit of "The Goat"—a testament to their perseverance, excellence, and commitment to serving customers. Inspired by this emblem of tenacity, the team remains grounded in their values while striving to become industry leaders. With unwavering dedication, they continue to overcome challenges, build lasting customer relationships, and uphold the spirit of excellence that defines Peak Heating and Cooling.